Collaborations

Real influence. Real strategy. Real connection.

Hey, I’m Sarah—creator of Mascara & Mimosas, influencer strategist, content creator, and the person brands call when they want to stop blending in and start being remembered.

My platform is built on trust, heart, and humour. Whether I’m reviewing a cleaning gadget, sharing snack hacks for school holidays, or just trying to keep the kids entertained without losing my mind—my audience knows they’ll always get the real deal.

Whether you’re a brand wanting to reach my audience or a business looking for influencer expertise behind the scenes, you’re in the right place.

Instagram

TikTok

Monthly Pageviews

Collaborate with Mascara & Mimosas

Authentic Content. Engaged Audience. Real Influence.

I create content that fits into real life—not a curated version of it. If I share something, it’s because I believe in it and know my audience will care about it too.

Mascara & Mimosas works with brands who want their message to land in the hands of women who are paying attention—for the right reasons.

What’s On Offer:

  • Sponsored Blog Posts
    Long-form, story-driven content that’s SEO-optimized and built for trust and longevity.

  • Instagram Collaborations
    Reels, carousels, and stories that reflect real-life moments and products I actually use.

  • Giveaways & Brand Moments
    High-impact campaign integrations that feel genuine and joyful—never pushy.

  • UGC (User-Generated Content)
    Need photos, reels, or lifestyle videos for your brand channels? I create clean, relatable content that performs.

Influencer Strategy & Social Support

Content strategy that connects

Before I went full-time with Mascara & Mimosas, I spent years behind the scenes—managing influencer campaigns, working with agencies, and leading digital strategy for brands.

Now, I bring that same skillset to brands who want their content, strategy, and social presence handled with care.

What I Offer:

  • Influencer Sourcing & Campaign Management
    I’ll help you find the right creators, manage communication, and run the campaign from start to finish—with clear reporting along the way.

  • Instagram Content & Feed Strategy
    Whether you need someone to plan your posts or actually create them, I’ll bring structure, voice, and consistency to your brand’s presence.

  • Social Media & Community Management
    Thoughtful replies. Timely responses. Comments and DMs handled with care so your audience feels seen.